Product velocity impact
Understand how release frequency and feature delivery affect revenue and retention
Sales-to-delivery alignment
Track committed roadmap items against actual delivery for accurate forecasting
Developer-led growth
For dev tools: Monitor community adoption and engagement as GTM metrics
GitHub Data Types
Releases
Track product releases and correlate with customer retention and expansion
Deployment Frequency
Monitor release cadence and measure impact on customer satisfaction and churn
Feature Delivery
Track committed features vs. delivered to align sales promises with product roadmap
Issues & Bugs
Analyze bug trends and their impact on customer health and support volume
Community Engagement
For developer tools: Track stars, forks, and community growth as leading indicators
Contributor Activity
For open-source businesses: Monitor community contributions and adoption
