Amplitude

Amplitude

Transform product usage into revenue intelligence and product-led growth metrics

  • Product-led growth revenue

    Understand how product usage drives expansion revenue, upgrades, and customer lifetime value

  • Usage-based monetization

    Track consumption patterns and usage thresholds that trigger plan upgrades and expansion

  • Revenue retention insights

    Connect product engagement with churn risk and identify retention opportunities

Amplitude Data Types

Product-Led Revenue

Track free-to-paid conversion, expansion revenue triggers, and usage-based monetization

Customer Cohorts

Analyze cohort LTV, retention by pricing tier, and revenue expansion patterns

Feature Monetization

Measure revenue impact by feature usage and identify upsell opportunities

Churn Prediction

Identify at-risk customers based on product engagement and usage decline

Product Health Scoring

Build customer health scores combining usage, engagement, and revenue data

Activation Metrics

Track time-to-value and activation rates that drive conversion and retention

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